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Jul 04

I recently discovered the work of Chase Jarvis, an awesome photographer with a great grasp of social media. In this video he talks about the opportunities that can arise from individual creativity…  

Chase Jarvis CURRENT: The Consequences of Creativity from Chase Jarvis on Vimeo.

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Jun 09

Following the online success of Barack Obama’s presidential campaign much was made of the potential impact of online electioneering and in particular social networks here in the UK. So following the results of the European elections I’ve taken a (very unscientific) look at how the 6 parties with the largest share of the vote in England compare across the two most talked about social networks of the moment; Facebook and Twitter.

Twitter followers and Facebook group members on 08/06/09

  Twitter
Facebook
Conservatives 8746 14502
UKIP 0 535
Labour 3799 5866
Liberal Democrats 3573 4859
The Green Party 2889 3824
BNP 607 3178
TOTAL 19614 32764

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May 27
Ford ECOnetic Banner

Ford ECOnetic Banner

Spotted this banner on the Guardian site. A nice use of Google maps to personalise the message. As soon as I saw the map I started thinking about places to visit within range. It would have been nice to be able to add my name and house number to request a brochure right within the banner.

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May 21
Are Micropayments about to become mainstream?

Are Micropayments about to become mainstream?

The concept of Micropayments has been around for some time. Even before 2000, it was a focus of research and discussion over at W3C whilst Jakob Nielson also wrote an essay, “The Case for Micropayments” back in 1998. Despite predictions in both cases of the swift rise of the Micropayments model, in 2009 the concept is still far from mainstream.

Enter Apple with its release of OS3.0 for the iPhone. Some of the additional features in this version, such as cut and paste and device search seem to me to be tinkering at the edges in comparison to the new functionality available to apps developers; including in app micropayments.

In similar to the recent rise in mobile data usage on the back of the uptake of the iPhone and other Smartphone devices, could the introduction of micropayments on the mobile platform now mean that the payment model will become mainstream?

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May 16

I saw this on the BBC news website as the new MOD ration pack was unveiled. Great variation on the “Not for girls” line!

Nestlé Yorkie "It's Not For Civvies!"
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May 15

Rizla Website rolled out by Sense Internet
A website for rolling paper brand Rizla has been created by Leeds based Sense Internet, which allows users to tailor the site to suit themselves.


Visit Site

May 15

This is simply one of the best banner ads I’ve ever seen. The simple creative device of having the ad border moving instantly draws the eye to what is a very hard hitting message. The accompanying website states 140% ROI. You can’t argue with that!

NSPCC Punchy Monkey Campaign

NSPCC Punchy Monkey Campaign

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Mar 11

Check out the Computertan.com site to get that holiday glow sitting at your desk!

A brilliant parody and pretty hard hitting campaign for the Karen Clifford Skin Cancer Charity

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Mar 11

Apple iPhone Ad

Apple iPhone Ad

O2’s head of SME marketing, Simon Devonshire was in Leeds last week to give a presentation on the marketing of the iPhone and had some interesting insights into the relationship between O2 and Apple, the involvement of Steve Jobs and the continued growth of the biggest gadget since, well, the ipod! Over 1 million iPhones have now been sold in the UK and this has no doubt driven the continued growth in the use of mobile data, up from 1/10 O2 business handsets in 2007 to 1/2 in 2009.
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Mar 04

Originally Posted@MadeByPi

ITV.com

ITV.com

Whilst today’s results from ITV will largely be blamed on the economic downturn and subsequent reduction in advertising spend, it’s clear that the figures are also a symptom of the company’s failure to stay ahead of the curve as the whole media landscape has evolved. Since the failure of ITV Digital, the company has been slow to react to new opportunities presented by emerging technology such as video on demand and social networking in order to provide innovative digital content around its programming and extend its advertising inventory.
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